Aug 2018 — Present

Working with female-minority entrepreneurs from diverse industries such as LEED-certified Design-Build
construction, hospitality, and health tech companies with marketing and communications, client outreach
through diverse digital contact points and digital asset management.
• Established and developed brand identities for clients focused on purpose and storytelling.
• Designed visual and verbal brand systems to strengthen a brand’s recognition including graphic design, brand
voice documentation, and audiovisual production.
• Created detailed niche copy writing for SEO, Google Ads, Facebook Ads, and other digital and physical assets.
• Provided social media strategy and management for long term success.
• Hosted communication, storytelling and social media growth workshops for small business owners during 2020
Pandemic.
• Helped clients outperform their current digital presence and outreach through CRM and email marketing.

Jan 2022 — Sep 2022

•Planned and executed monthly social media strategy to improve brand recognition.
•Streamlined marketing workflow by creating systems and SOP documents.
•Developed and managed new digital assets to help localize the brand to Costa Rican clientele.
•Translated detailed product descriptions.

Jan 2018 — Sep 2018

•Wrote articles about educational and environmental opportunities within the community of La Carpio.
•Seek for funding through Premio “Yo Creo” 2018, held by Universidad Latina de Costa Rica.
•Collaborated with LIU Global and La Esquina on workshops advocating environmental actions.
•Planned, organized and conducted a social intervention called “100 Rosas Para La Carpio.”